TWC Events: Identity Lingerie Launch

April 17, 2024 | Tags: ,

See Launch Night Here!

Excitement filled the air as a family-run brand IDENTITY LINGERIE launched its bridal nightwear collection with us in our South Kensington showroom.  

To kick off the partnership, we hosted a Launch Evening on the 11th of April to celebrate the beauty of love, joy and life together with London brides, fashion editors and influencers. Embracing the cheerful atmosphere of the party, guests had a chance to be the first to take a look at the IDENTITY LINGERIE’s bridal garments and enjoy the festive mood.

From start to finish, the brand offers garments for every step of the bridal preparation journey. The feather pyjamas are perfectly made for the fun of a bachelorette or bridal shower party. The lace and feather robes are the ideal choice for getting-ready on an important day.

The see through dressing gown is absolutely a must-have for the first wedding night and the stylish kimono sets are a top choice for the honeymoon and to ensure both the bride and bridesmaids experience unity and joy together, The Wedding Club customers can pre-order matching bridesmaids’ dressing gowns and pyjamas in a variety of colours.

Additionally, all the garments can be adorned with custom embroidery at a 50% discount only available at The Wedding Club.

As a slow fashion brand, IDENTITY LINGERIE  strives for zero-waste manufacturing, creating hair accessories from fabric remnants while aiming to produce garments sustainably. From bridesmaids to flower girls, their upcycled scrunchies and wedding proposal cards serve as the perfect gift for the entire bridal team.

Exclusive to The Wedding Club, customers purchasing IDENTITY LINGERIE’s nightwear will receive 5 scrunchies and proposal cards for free.

Book your appointment with us today at our South Kensington showroom and discover the perfect getting-ready outfits from IDENTITY LINGERIE. Call us on 0121 440 8276 for more info & to book.